:root{--navy:#012150;--blue:#7DA9EA;--rust:#C04428;--warm:#fbf7f2;--soft:#f5f7fa;--text:#243248;--muted:#667085;--line:#e5eaf0;--white:#fff;--radius:22px;--shadow:0 18px 50px rgba(1,33,80,.10);--container:1180px}*{box-sizing:border-box}html{scroll-behavior:smooth}body{margin:0;font-family:Inter,Arial,sans-serif;color:var(--text);background:#fff;line-height:1.6}img{max-width:100%;display:block}a{color:inherit;text-decoration:none}button{font:inherit}.container{width:min(calc(100% - 40px),var(--container));margin:auto}.skip-link{position:absolute;left:-999px;top:10px;background:#fff;padding:10px;z-index:999}.skip-link:focus{left:10px}.site-header{position:sticky;top:0;z-index:100;background:rgba(255,255,255,.96);backdrop-filter:blur(12px);border-bottom:1px solid rgba(229,234,240,.9)}.nav-wrap{height:86px;display:flex;align-items:center;justify-content:space-between;gap:24px}.brand{display:flex;align-items:center;gap:10px;min-width:0}.brand img{width:54px;height:54px;object-fit:contain}.brand-name{display:flex;align-items:center;gap:8px;font-family:Poppins,sans-serif;font-weight:700;line-height:1;white-space:nowrap}.brand-name .rust{color:var(--rust)}.brand-name .navy{color:var(--navy)}.main-nav{display:flex;align-items:center;gap:24px;font-weight:600;font-size:14px}.main-nav a:hover{color:var(--rust)}.menu-toggle{display:none;border:0;background:transparent;padding:8px}.menu-toggle span{display:block;width:24px;height:2px;background:var(--navy);margin:5px}.button{display:inline-flex;align-items:center;justify-content:center;min-height:48px;padding:0 22px;border-radius:999px;font-weight:700;border:1px solid transparent;transition:.2s ease}.button:hover{transform:translateY(-1px)}.button-primary{background:var(--rust);color:#fff;box-shadow:0 10px 25px rgba(192,68,40,.22)}.button-secondary{border-color:var(--navy);color:var(--navy);background:#fff}.button-small{min-height:42px;padding:0 18px}.eyebrow{color:var(--rust);font-size:12px;font-weight:800;letter-spacing:.12em;text-transform:uppercase;margin:0 0 12px}.hero{padding:70px 0 88px;background:linear-gradient(180deg,#fff 0%,#fbfcfe 100%)}.hero-grid{display:grid;grid-template-columns:1.04fr .96fr;gap:58px;align-items:center}.hero h1,.section-heading h2,.page-hero h1,.location-copy h2{font-family:Poppins,sans-serif;color:var(--navy);line-height:1.08;margin:0}.hero h1{font-size:clamp(44px,5.2vw,70px);letter-spacing:-.03em}.hero-lead{font-size:19px;color:var(--muted);max-width:650px;margin:24px 0 28px}.hero-actions{display:flex;gap:12px;flex-wrap:wrap}.trust-row{display:grid;grid-template-columns:repeat(3,1fr);gap:14px;margin-top:34px}.trust-row span{display:flex;flex-direction:column}.trust-row b{color:var(--navy);font-size:14px}.trust-row small{color:var(--muted);font-size:12px}.hero-visual{position:relative}.photo-placeholder{min-height:500px;border-radius:28px;background:linear-gradient(145deg,#eaf1f9,#f8fafc);border:1px solid var(--line);padding:36px;display:flex;flex-direction:column;justify-content:space-between;overflow:hidden}.placeholder-machines{display:grid;grid-template-columns:repeat(3,1fr);gap:14px;margin-top:80px}.placeholder-machines i{height:220px;background:#fff;border-radius:18px;border:1px solid #dfe6ef;position:relative}.placeholder-machines i:before{content:"";position:absolute;width:58%;aspect-ratio:1;border-radius:50%;border:10px solid #dfe7f0;left:21%;top:60px}.placeholder-copy{position:relative;z-index:2}.placeholder-copy span{font-size:12px;color:var(--muted);display:block}.placeholder-copy strong{font-family:Poppins;color:var(--navy);font-size:30px}.floating-card{position:absolute;right:22px;bottom:22px;background:#fff;border-radius:16px;box-shadow:var(--shadow);padding:16px 18px;display:flex;flex-direction:column}.floating-card span{font-size:11px;color:var(--muted);text-transform:uppercase}.floating-card strong{color:var(--navy)}.section{padding:92px 0}.section-soft{background:var(--soft)}.section-warm{background:var(--warm)}.section-navy{background:var(--navy);color:#fff}.section-heading{margin-bottom:42px}.section-heading.centred{text-align:center;margin-left:auto;margin-right:auto}.section-heading.narrow{max-width:760px}.section-heading h2,.location-copy h2{font-size:clamp(34px,4vw,52px)}.section-heading>p:not(.eyebrow),.split-heading>p{color:var(--muted);font-size:17px}.split-heading{display:grid;grid-template-columns:1.2fr .8fr;gap:50px;align-items:end}.split-heading>p{margin:0}.steps-grid{list-style:none;margin:0;padding:0;display:grid;grid-template-columns:repeat(3,1fr);gap:18px}.steps-grid li{background:#fff;border:1px solid #eee7de;border-radius:20px;padding:28px;position:relative}.step-number{position:absolute;right:18px;top:16px;font-weight:800;color:#b8aa9b}.step-icon{width:48px;height:48px;border-radius:15px;background:#eaf1fb;color:var(--navy);display:flex;align-items:center;justify-content:center;font-size:22px}.steps-grid h3{font-size:19px;color:var(--navy);margin:18px 0 8px}.steps-grid p{font-size:14px;color:var(--muted);margin:0}.reassurance{margin-top:24px;background:#fff;border-left:4px solid var(--rust);border-radius:12px;padding:18px 22px;display:flex;gap:12px;flex-wrap:wrap}.reassurance strong{color:var(--navy)}.reassurance span{color:var(--muted)}.machine-group+.machine-group{margin-top:42px}.machine-group h3.group-title{font-family:Poppins;color:var(--navy);font-size:28px;margin:0 0 18px}.machine-grid{display:grid;grid-template-columns:repeat(4,1fr);gap:18px}.machine-grid article{background:#fff;border:1px solid var(--line);border-radius:20px;padding:24px;min-height:250px;display:flex;flex-direction:column}.machine-grid article.pet{border-color:var(--rust);background:var(--rust);color:#fff}.machine-top{display:flex;justify-content:space-between;align-items:flex-start;gap:12px}.machine-top strong{font-family:Poppins;color:var(--navy);font-size:32px}.machine-top span{font-size:11px;font-weight:700;color:var(--muted);background:var(--soft);padding:5px 9px;border-radius:999px}.machine-grid h4{font-size:18px;margin:24px 0 8px;color:var(--navy)}.machine-grid ul{padding-left:18px;color:var(--muted);font-size:14px;margin:0}.machine-price{margin-top:auto;padding-top:18px;font-family:Poppins;font-size:24px;color:var(--rust)}.machine-grid .pet .machine-top strong,.machine-grid .pet h4,.machine-grid .pet ul,.machine-grid .pet .machine-price{color:#fff}.machine-grid .pet .machine-top span{background:rgba(255,255,255,.18);color:#fff}.tip-box{margin-top:24px;border-radius:16px;background:#eaf1fb;padding:20px 22px;color:var(--navy)}.tip-box strong{display:block;margin-bottom:4px}.promise-grid{display:grid;grid-template-columns:repeat(3,1fr);gap:22px}.promise-grid article{border:1px solid var(--line);border-radius:var(--radius);padding:30px;background:#fff}.promise-grid article>span{display:flex;width:48px;height:48px;align-items:center;justify-content:center;border-radius:15px;background:#f6e9e5;color:var(--rust);font-size:22px;font-weight:800}.promise-grid h3{font-size:19px;color:var(--navy);margin:18px 0 8px}.promise-grid p{color:var(--muted);margin:0;font-size:14px}.preview-card{display:grid;grid-template-columns:1fr auto;gap:30px;align-items:center;border:1px solid var(--line);border-radius:24px;padding:34px;background:#fff}.preview-card h3{font-family:Poppins;color:var(--navy);font-size:30px;margin:0 0 8px}.preview-card p{color:var(--muted);margin:0}.price-pills{display:flex;gap:12px;flex-wrap:wrap;margin-top:20px}.price-pills span{background:var(--soft);border-radius:999px;padding:10px 14px;font-weight:700;color:var(--navy)}.tips-preview{display:grid;grid-template-columns:repeat(3,1fr);gap:18px}.tips-preview article{background:#fff;border:1px solid var(--line);border-radius:20px;padding:25px}.tips-preview h3{color:var(--navy);font-size:18px}.tips-preview p{color:var(--muted);font-size:14px}.faq-layout{display:grid;grid-template-columns:.75fr 1.25fr;gap:70px}.section-heading.sticky{position:sticky;top:125px;align-self:start}.faq-list details{background:#fff;border:1px solid var(--line);border-radius:15px;margin-bottom:12px;padding:0 20px}.faq-list summary{cursor:pointer;list-style:none;font-weight:700;color:var(--navy);padding:20px 36px 20px 0;position:relative}.faq-list summary::-webkit-details-marker{display:none}.faq-list summary:after{content:"+";position:absolute;right:0;font-size:23px;top:13px;color:var(--rust)}.faq-list details[open] summary:after{content:"−"}.faq-list p{color:var(--muted);margin:0;padding:0 25px 20px 0}.location-grid{display:grid;grid-template-columns:.9fr 1.1fr;gap:35px;align-items:stretch}.location-copy{padding:30px 0}.location-details{margin:30px 0;display:grid;gap:18px}.location-details div{padding-bottom:16px;border-bottom:1px solid var(--line)}.location-details span{display:block;color:var(--muted);font-size:12px;text-transform:uppercase;letter-spacing:.08em}.location-details strong{display:block;color:var(--navy);margin-top:4px}.map-card{min-height:430px;border-radius:26px;background:#e8eef5;position:relative;overflow:hidden}.map-lines{position:absolute;inset:0;background:linear-gradient(25deg,transparent 47%,rgba(255,255,255,.75) 48%,rgba(255,255,255,.75) 52%,transparent 53%),linear-gradient(115deg,transparent 47%,rgba(255,255,255,.65) 48%,rgba(255,255,255,.65) 52%,transparent 53%);background-size:130px 130px}.map-pin{position:absolute;width:34px;height:34px;border-radius:50% 50% 50% 0;background:var(--rust);transform:rotate(-45deg);left:48%;top:43%}.map-pin:after{content:"";position:absolute;width:11px;height:11px;border-radius:50%;background:#fff;left:11px;top:11px}.map-label{position:absolute;left:50%;top:56%;transform:translateX(-50%);background:#fff;border-radius:12px;padding:12px 18px;box-shadow:var(--shadow);text-align:center}.map-label strong{display:block;color:var(--navy);font-size:13px}.map-label span{color:var(--muted);font-size:11px}.cta-band{background:linear-gradient(135deg,var(--navy),#0d356f);color:#fff;border-radius:28px;padding:48px;display:flex;align-items:center;justify-content:space-between;gap:30px}.cta-band h2{font-family:Poppins;font-size:38px;margin:0 0 8px}.cta-band p{margin:0;color:#d6e0ee}.page-hero{padding:70px 0;background:var(--soft)}.page-hero h1{font-size:clamp(42px,5vw,64px)}.page-hero p{max-width:700px;color:var(--muted);font-size:18px}.content-grid{display:grid;grid-template-columns:repeat(2,1fr);gap:22px}.content-card{border:1px solid var(--line);border-radius:20px;padding:28px;background:#fff}.content-card h2,.content-card h3{color:var(--navy)}.content-card p,.content-card li{color:var(--muted)}.price-table{width:100%;border-collapse:collapse}.price-table th,.price-table td{text-align:left;padding:16px;border-bottom:1px solid var(--line)}.price-table th{color:var(--navy);font-size:13px}.price-table td:last-child{text-align:right;font-weight:800;color:var(--rust)}.legal{max-width:850px}.legal h2{color:var(--navy);margin-top:36px}.site-footer{background:#071a36;color:#dce4ef;padding:64px 0 24px}.footer-grid{display:grid;grid-template-columns:1.8fr 1fr 1fr 1fr;gap:44px}.footer-brand{display:flex;align-items:center;gap:12px;margin-bottom:16px}.footer-brand img{width:52px;height:52px}.footer-brand span{font-family:Poppins;font-weight:700}.footer-grid p,.footer-grid a{color:#aab7c8}.footer-grid a{display:block;margin:8px 0}.footer-grid h3{font-size:14px;color:#fff}.footer-bottom{border-top:1px solid rgba(255,255,255,.12);margin-top:42px;padding-top:22px;display:flex;justify-content:space-between;color:#8fa0b7;font-size:12px}.fade-in{opacity:0;transform:translateY(18px);transition:.6s ease}.fade-in.visible{opacity:1;transform:none}@media(max-width:980px){.main-nav{position:absolute;top:86px;left:20px;right:20px;background:#fff;border:1px solid var(--line);box-shadow:var(--shadow);border-radius:18px;padding:18px;display:none;flex-direction:column;align-items:stretch;gap:8px}.main-nav.open{display:flex}.menu-toggle{display:block}.hero-grid,.faq-layout,.location-grid{grid-template-columns:1fr}.hero-visual{max-width:720px}.machine-grid{grid-template-columns:repeat(2,1fr)}.promise-grid,.tips-preview{grid-template-columns:repeat(2,1fr)}.section-heading.sticky{position:static}.footer-grid{grid-template-columns:1fr 1fr}.footer-grid>div:first-child{grid-column:1/-1}.content-grid{grid-template-columns:1fr}.cta-band{align-items:flex-start;flex-direction:column}}@media(max-width:640px){.container{width:min(calc(100% - 28px),var(--container))}.nav-wrap{height:74px}.brand img{width:44px;height:44px}.brand-name{font-size:12px;gap:4px}.main-nav{top:74px}.hero{padding:48px 0 62px}.hero h1{font-size:40px}.hero-lead{font-size:16px}.hero-actions .button{width:100%}.trust-row{grid-template-columns:1fr;gap:12px}.photo-placeholder{min-height:350px;padding:25px}.placeholder-machines{margin-top:42px}.placeholder-machines i{height:130px}.placeholder-machines i:before{top:34px;border-width:6px}.placeholder-copy strong{font-size:22px}.floating-card{position:static;margin-top:14px;width:100%;box-shadow:none;border:1px solid var(--line);flex-direction:row;justify-content:space-between}.section{padding:70px 0}.split-heading{grid-template-columns:1fr;gap:15px}.steps-grid,.machine-grid,.promise-grid,.tips-preview{grid-template-columns:1fr}.preview-card{grid-template-columns:1fr}.cta-band{padding:34px 26px}.cta-band h2{font-size:30px}.footer-grid{grid-template-columns:1fr;gap:28px}.footer-grid>div:first-child{grid-column:auto}.footer-bottom{flex-direction:column;gap:8px}}

/* v2.0 visual refresh */
:root{--warm:#FAF8F4;--soft:#F7F4EF;--rust:#C04420;--radius:20px;--shadow:0 16px 42px rgba(1,33,80,.09)}
body{background:var(--warm)}
.site-header{background:rgba(250,248,244,.96)}
.button{border-radius:14px}
.hero{padding:76px 0 92px;background:var(--warm)}
.hero-grid{grid-template-columns:minmax(0,2fr) minmax(0,3fr);gap:64px;align-items:center}
.hero-copy{align-self:center}
.hero h1{font-size:clamp(46px,4.7vw,68px);line-height:1.02;letter-spacing:-.04em}
.hero-subtitle{font-family:Poppins,sans-serif;color:var(--navy);font-size:clamp(23px,2.2vw,31px);line-height:1.2;margin:18px 0 0;font-weight:600}
.hero-lead{font-size:17px;line-height:1.7;margin:22px 0 28px;max-width:530px}
.hero-actions{gap:14px}
.trust-row{margin-top:32px;gap:18px}
.trust-row span{padding-left:13px;border-left:2px solid rgba(192,68,32,.32)}
.trust-row b{font-size:13px}.trust-row small{font-size:11px}
.hero-visual{position:relative;min-width:0}
.hero-photo{width:100%;height:540px;object-fit:cover;border-radius:24px;box-shadow:var(--shadow);border:1px solid rgba(1,33,80,.07)}
.floating-card{right:20px;bottom:48px;border-radius:16px;padding:15px 18px;box-shadow:0 12px 30px rgba(1,33,80,.14);border:1px solid rgba(1,33,80,.06)}
.floating-card strong{font-size:20px}.sample-photo-note{margin:10px 4px 0;color:var(--muted);font-size:11px;text-align:right}
.section-soft{background:#F4F1EB}.section-warm{background:#F7F2EB}
.machine-grid article,.promise-grid article,.preview-card,.tips-preview article,.faq-list details{border-radius:20px}
.machine-grid article,.promise-grid article,.preview-card,.tips-preview article,.faq-list details,.steps-grid li{box-shadow:0 5px 20px rgba(1,33,80,.035)}
.step-icon,.tip-box{background:rgba(125,169,234,.14)}
.cta-band{border-radius:24px}
@media(max-width:980px){.hero-grid{grid-template-columns:1fr;gap:42px}.hero-copy{max-width:720px}.hero-photo{height:500px}.hero-visual{max-width:none}}
@media(max-width:640px){.hero{padding:48px 0 62px}.hero h1{font-size:42px}.hero-subtitle{font-size:22px}.hero-photo{height:340px;border-radius:20px}.floating-card{position:absolute;right:12px;bottom:42px;width:auto;margin:0;box-shadow:0 10px 24px rgba(1,33,80,.12);border:0;display:flex;flex-direction:column}.sample-photo-note{text-align:left}.trust-row span{padding-left:12px}}


/* v2.1 hero refinement */
@media(min-width:981px){
  .brand img{width:60px;height:60px}
  .nav-wrap{height:92px}
  .hero{padding:88px 0 104px}
  .hero-grid{grid-template-columns:minmax(0,7fr) minmax(0,13fr);gap:58px}
  .hero h1{font-size:clamp(46px,4.25vw,64px)}
  .hero-subtitle{font-size:clamp(22px,2vw,29px);margin-top:20px}
  .hero-lead{margin:26px 0 31px;line-height:1.75}
  .hero-actions{margin-top:2px}
  .trust-row{margin-top:38px}
  .hero-photo{height:560px;object-position:center center}
  .floating-card{right:22px;bottom:24px}
}


/* v2.3 final hero refinements */
@media(min-width:981px){
  .brand img{width:66px;height:66px}
  .nav-wrap{height:96px}
  .main-nav{gap:28px}
  .hero{padding:92px 0 108px}
  .hero-grid{grid-template-columns:minmax(0,7fr) minmax(0,13fr);gap:64px}
  .hero h1{font-size:clamp(44px,4.1vw,62px);line-height:1.03;max-width:520px}
  .hero-subtitle{margin-top:26px}
  .hero-lead{margin:28px 0 32px}
  .trust-row{margin-top:40px}
  .trust-row b{font-size:14px;font-weight:800}
  .trust-row small{font-size:11px;opacity:.9}
  .floating-card{right:24px;bottom:52px}
}

/* v2.4 white header refinement */
.site-header{
  background:rgba(255,255,255,.98);
  border-bottom:1px solid rgba(1,33,80,.07);
  box-shadow:none;
}
@media(min-width:981px){
  .nav-wrap{height:104px;padding-inline:8px}
}

/* v3.0 customer journey */
.how-heading{margin-bottom:54px}
.how-heading h2{font-size:clamp(38px,4vw,54px)}
.journey{list-style:none;margin:0;padding:0;display:grid;grid-template-columns:repeat(4,1fr);gap:34px;position:relative}
.journey:before{content:"";position:absolute;left:10%;right:10%;top:56px;border-top:1px dashed rgba(1,33,80,.12);z-index:0}
.journey li{position:relative;text-align:center;padding:0 10px;z-index:1;transition:transform .2s ease}
.journey li:hover{transform:translateY(-4px)}
.journey-number{position:absolute;top:-4px;right:calc(50% - 53px);width:28px;height:28px;border-radius:50%;display:grid;place-items:center;background:#fff;border:1px solid rgba(1,33,80,.12);color:var(--navy);font-weight:800;font-size:12px;box-shadow:0 5px 16px rgba(1,33,80,.08)}
.journey-icon{width:116px;height:116px;display:grid;place-items:center;margin:0 auto 20px;transition:.2s ease}
.journey-icon img{width:92px;height:92px}
.journey li:hover .journey-icon{transform:translateY(-2px)}
.journey-feature .journey-icon{filter:drop-shadow(0 12px 18px rgba(192,68,32,.12))}
.journey-feature .journey-number{background:var(--rust);border-color:var(--rust);color:#fff}
.journey h3{font-family:Poppins,sans-serif;color:var(--navy);font-size:22px;margin:0 0 8px}
.journey p{color:var(--muted);font-size:14px;line-height:1.6;margin:0 auto;max-width:220px}
.journey-note{margin:42px auto 0;text-align:center;color:var(--muted);font-size:14px}
.journey-note strong{color:var(--navy)}
@media(max-width:800px){
  .journey{grid-template-columns:1fr 1fr;gap:42px 24px}
  .journey:before{display:none}
}
@media(max-width:520px){
  .how-heading{margin-bottom:40px}
  .journey{grid-template-columns:1fr;gap:0}
  .journey li{display:grid;grid-template-columns:76px 1fr;grid-template-rows:auto auto;column-gap:18px;text-align:left;padding:0 0 34px;margin-bottom:8px}
  .journey li:not(:last-child):after{content:"";position:absolute;left:37px;top:72px;bottom:0;border-left:2px dashed rgba(1,33,80,.15)}
  .journey-icon{grid-row:1/3;width:78px;height:78px;margin:0}
  .journey-icon img{width:68px;height:68px}
  .journey-number{top:-7px;left:54px;right:auto;width:24px;height:24px;font-size:11px}
  .journey h3{font-size:20px;margin:5px 0 4px}
  .journey p{max-width:none;margin:0}
  .journey-note{text-align:left;margin-top:10px;padding:16px 18px;background:#fff;border-radius:14px;border-left:4px solid var(--rust)}
}